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The Coffee Withdrawal Cycle
I dunno about you, but here’s how I feel when I try to take a break from coffee: DAY 0: LAST DAY OF COFFEE DAY 1: NO COFFEE DAY 2: NO COFFEE DAY 3: NO COFFEE DAY 4: AFTER ONE SIP OF COFFEE...
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History Of Communication
We communicate a lot more now thanks to technology: In the past most communication was done within a 10 foot radius. In ~20-ish years we’ve increased that radius to the entire world. It’s why learning...
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Hey You Stupid F***ing Podcasters Stop Wasting Your Content!
Hey you podcasting idiots. That’s right I called you idiots. It’s because most of you are missing out on one of the biggest traffic opportunities for your blog ever: Making content for every platform,...
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Impress Your Customers = Referrals!
One of the most powerful driver of sales is referrals. When someone tells a friend how much they love a product, it can cause a referral chain reaction! … Continue Reading The post Impress Your...
View ArticleThe Power of Batching Your Work
Batching is perfect for people who feel like their days are too short and are always running out of time. Every time you switch tasks, you lose your flow. You have to open up new files on your...
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Luxury and High Priced Marketing 💰 (How to “trigger” the brain to buy) 💰
If you can only sell 100 products in a year, look at the difference the price makes: 100 products at $2 each = $200 100 products at $20 each = $2,000 100 products at $200 each = $20,000 100 products...
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Go To The Writing Gym
Writing is just like any other skill. The more you practice and train your writing muscles, the better and faster you’ll get. Don’t feel discouraged if your writing isn’t as good as someone else’s....
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What Are You Most Grateful For In 2019?
We’re starting to wrap up 2019, and it’s time for some reflection… What are 3 things you’re grateful for this year? What are things you could have improved? Leave your responses in the comments below!...
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Customer Retention
Business owners tend to focus on acquisition. They’re after more buyers, new buyers, and bigger brand reach. That’s one way to grow, but it’s not the easiest path. New customers are tough – you’ve got...
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What do you want to achieve in 2020 to consider it a success?
I’m just curious…what will you need to achieve in 2020 in order to consider it a success? Leave your response in the comments below! Sincerely, Kopywriting Kourse P.S. Example responses would include:...
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How to write a sales pitch
A formal sales pitch isn’t much different from other forms of copywriting. It’s just a persuasive argument aimed at a target audience. The key difference is that it’s often done in presentation form....
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6 Stretches for Writers to Prevent Injuries (and Butt-Ugly Posture)
Making a living from your laptop is a beautiful thing… But it takes a hefty toll on your body. It doesn’t take a rocket scientist to understand that hunching over your keyboard for 8+ hours a day is...
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How to Use Bullet Points to Sell the Crap Out of Your Product
Knowing how to use bullet points properly can make or break your copy. Do it wrong and you’re stuck with meh copy that doesn’t convert. Do it right and you’ll make it near impossible NOT to buy your...
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Decision Making Frameworks
It’s easy to get bogged down with a big decision. But your choices don’t have to be overwhelming. You can use these frameworks to break things down, find clarity, and make confident decisions,...
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A Big Ole List of Transition Phrases That’ll Give Your Copy Flow
Mastering transition phrases is one of the easiest ways to take your copywriting to the next level. Best of all, they’re dead-simple to use. Plug them into the beginning or end of your sentences and...
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Copywriting In 2020
Well it’s 2020 folks! Such a cool number. This is a great time to reflect on the past, and plan for the future. Here are just some of my disjointed thoughts on what’s coming up. None of these are...
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Joe Sugarman Triggers(A Super Useful List of “Triggers” That Convince People...
*POST UNDER CONSTRUCTION TILL JAN 9th* A few years ago one of the best copywriters in the world Joe Sugarman made a book called “Advertising Secrets of the Written Word” (Recently re-named to “The...
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Find Your Niche
To niche down or not to niche down? It’s the freelancing question of the century. Here’s my take: The only time it makes sense not to niche down is if you are brand new with zero experience. In this...
View ArticleThe Path to Success
Ever wondered why success seems to come so easy to some people? The truth is that 99% of the time, it doesn’t. Most successful people have a LONG history of failure. The difference between them and...
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The Power of Mentorship
One of the best shortcuts to success is finding a mentor—ideally someone well-known in the industry you want to break in to. You’ll do a lot of grunt work and the money won’t be great. But the real...
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